Latest USGA Ruling Signals New Direction in Club Fitting

In a surprise move, the USGA overturned its previous ruling and has approved clubs with replaceable shafts, beginning next year. The ruling heralds the USGA''s interest in club fitting for the masses. Alpha Golf''s newest driver is an example of this new focus. The M-Fit Moveable Shaft technology featured in the Alpha C830.4 Plasma allows players to seamlessly fit and instantly play with multiple shafts. The Alpha C830.4 has received conforming status by the USGA, officially beginning January 1, 2008.

Waiting for your club to be built will soon be a thing of the past. The C830.4 Plasma driver gives players the flexibility and ease of trying multiple shafts and then instantly taking the optimal combination for on-the-course play. The M-Fit Moveable Shaft technology uses the highest-grade Titanium for a robust shaft sleeve to be used in conjunction with the C830.4 Plasma driver head and Titanium end-screw.

The Alpha C830.4 Plasma driver not only allows for endless configurations, it combines this revolutionary way of club-fitting with Alpha''s award-winning driver technology. Named one of the "best drivers you''ve never heard of" by Golf Digest Magazine, Alpha drivers ensure incredible power transfer on impact for maximum distance.

Alpha Golf, a special division of Kent Sports, Inc., has been making high-performance golf equipment since 2000. In addition to their Tour proven drivers, Alpha Golf carries an entire line of acclaimed woods, hybrids, forged irons and wedges, and putters.